Job Description
The company was looking for a category manager who would take full responsibility for managing the imported snack/sweets category.
Key requirements
- Experience working with importers/distributors all over Ukraine
- Ability to negotiate directly with manufacturers
- Pricing strategy development skills
- Deep understanding of margins and momentum in FMCG
Challenge
There are many candidates on the market with experience in procurement, but very few strategic managers capable of transforming the category for the modern consumer.
What we did
- We gathered a focus group within Novus: marketing, merchandising, logistics — to clarify expectations from the role
- Digitized the profile: developed a model of the profitability of the category and projected what a new person should change
- Personal interviews with 17 candidates have been launched through our FMCG recruitment network
- The candidate was given a business case: to draw up a plan for changing the assortment matrix taking into account new importers
- Presented 5 candidates, 2 of whom received the dream offer
Result:
Closed in 14 days.